Category Archives: Demystifying SEO

SEO tactics and link building efforts

Posted on November 17, 2009 by Louise Gorrie

I’ve just read an article by Axandra, the people who make IBP the do-it-yourself SEO software. This article is a concise and easy way to explain to customers the different approaches needed in SEO depending on the level of competition. … Continue reading →

Posted in Demystifying SEO, Google, SEO | Tagged , | Comments Off on SEO tactics and link building efforts

Low Quality Backlinks to your Website

Posted on October 27, 2009 by Louise Gorrie

Google has released a statement about having low quality backlinks to your website. In typical Google fashion it’s not very specific, however I’m reading that having a heap of low quality links to a site that doesn’t hold a lot … Continue reading →

Posted in Demystifying SEO, Google, SEO | Tagged | Comments Off on Low Quality Backlinks to your Website

SEO for Bing

Posted on October 5, 2009 by Louise Gorrie

I’ve been ignoring Bing as a search engine, mostly because it’s made by the evil Microsoft. However, it’s now overtaken Yahoo for most of our clients sites as the second largest search engine referrer. That is no threat to Google … Continue reading →

Posted in Bing, Demystifying SEO, Future of Search, Google, Search | Tagged | Comments Off on SEO for Bing

Link Building Services

Posted on March 2, 2009 by Louise Gorrie

We are pleased to launch stand alone link building services. With Google finally admitting link building a significant factor in getting a high ranking, we thought it was time to offer these services to the general public, instead of just … Continue reading →

Posted in Demystifying SEO, Google | Tagged , | Comments Off on Link Building Services

Understanding SEO | Choosing an SEO Agency

Posted on March 1, 2009 by Louise Gorrie

UPDATE: 9 Dec 2010 Matt Cutts, Google, has released this video to explain more about why we can’t guarantee a number one ranking. ____ ends ____ I think one of the hardest aspects of our industry is making the client … Continue reading →

Posted in Demystifying SEO | Tagged , | Comments Off on Understanding SEO | Choosing an SEO Agency

Google Country Specific Search Engines

Posted on January 7, 2009 by Louise Gorrie

Below are a listing of all of the Google search engines worldwide. [column 1] Google Uncle Sam (US Gov) Google Afghanistan Google Antigua and Barbuda Google Anguilla Google Armenia Google Argentina Google American Samoa Google Austria Google Australia Google Azerbaijan … Continue reading →

Posted in Demystifying SEO, Google | Comments Off on Google Country Specific Search Engines

Google Search Engine Optimisation Starter Guide

Posted on November 13, 2008 by Louise Gorrie

Yesterday Google released their SEO starter guide to the public. This document was initially given to Google staff, but they’ve now released it to assist website owners. It really is SEO 101, but it’s a great lesson to new website … Continue reading →

Posted in Demystifying SEO, Google, SEO | Tagged , , | Comments Off on Google Search Engine Optimisation Starter Guide

Google to share secrets of its search engine

Posted on May 26, 2008 by Louise Gorrie

Udi Maber, VP of engineering at Google, is going to be a bit more transparent in how the search giant’s ranking algorithms work. On the GoogleBlog, he says “this blog post is part of a renewed effort to open up … Continue reading →

Posted in Demystifying SEO, Google | Tagged , | Comments Off on Google to share secrets of its search engine

Writing a Killer Title Tag

Posted on April 29, 2008 by Louise Gorrie

Jill Whalen has finished another piece of her excellent “how to” series of articles at Talent Zoo. This one covers writing a killer title tag. I agree with all she says, and would add that after I’ve written my title … Continue reading →

Posted in Demystifying SEO, SEO | Comments Off on Writing a Killer Title Tag

Step by step SEO instructions – Why didn't I think of that?

Posted on March 27, 2008 by Louise Gorrie

I’ve just read some of Jill Whalen’s articles she’s started writing for TalentZoo and they are great. I wish I had the time and patience to write such in-depth articles. I hate re-inventing the wheel and she’s already done it … Continue reading →

Posted in Demystifying SEO, Keywords, SEO | Comments Off on Step by step SEO instructions – Why didn't I think of that?