Category Archives: E-Commerce

Negative Keywords for AdWords Ecommerce Campaigns

Posted on June 5, 2013 by Louise Gorrie

If you’re running an AdWords campaign for an online store, there are generally a list of keywords that you don’t want your ads to appear for. I was looking for a generic list on the net to compare with mine … Continue reading →

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Our client gives e-commerce advice to Practical Ecommerce

Posted on May 9, 2012 by Louise Gorrie

One of our longstanding clients, Butcherman, is interviewed by Practical Ecommerce about lessons learned in his ecommerce business. Some good advice to start ups – don’t forget to visualise what you want your business and website to do in the … Continue reading →

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Website Launch: Specs Addict

Posted on May 9, 2012 by Louise Gorrie

Get your fashion prescription glasses and sunglasses online anywhere in the world with Specs Addict! This high-fashion e-commerce site is built in OpenCart with several custom modifications. You don’t even need a prescription to buy sunglasses, go shopping now at … Continue reading →

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Award: Best in E-Commerce Design

Posted on February 22, 2012 by Louise Gorrie

Digital Finery has been independently voted by Best Web Design Agencies as the second best Ecommerce Design Company in Australia. The award looks at design, functionality and overall quality of the site. Digital Finery has been in the Top 10 … Continue reading →

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We’re have we been?

Posted on February 16, 2012 by Louise Gorrie

We haven’t blogged for ages, all I can say web marketeers are probably the worst people at following their own advice.  We can dish it out, but can we follow it…nope! So what have you missed over the last six … Continue reading →

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Website Launch: Freedom for Living

Posted on June 7, 2011 by Louise Gorrie

Last week we launched Freedom for Living. The Freedom girls have been working really hard over the past few months putting together their motivational seminars and programs. We helped pull it together with a sexy logo, web design and custom … Continue reading →

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Website Launch: Socks for Living

Posted on May 7, 2011 by Louise Gorrie

We’ve just launched Socks for Living, a pure-play online retailer dedicated to socks. The ecommerce development is in Magento with our own custom web design and killer SEO (really they ranked in the Top 10 for “buy socks online” in … Continue reading →

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Website Launch: Tulp Kids

Posted on February 28, 2011 by Louise Gorrie

We’ve just launched Tulp Kids, an ecommerce shop and brochure site selling designer European kids furniture. Web design and Magento ecommerce development was all done in-house by Digital Finery. This shop was a lot of fun, with the aim on … Continue reading →

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Ecommerce Guidelines for Australian Businesses

Posted on February 28, 2011 by Louise Gorrie

We’re often asked by clients about what information they need to include on their ecommerce website so we thought we’d post a link to a document produced by the Australian Government Treasury Department. Ecommerce Guidelines and E-Commerce Checklist In summary, … Continue reading →

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Online Retail to take off in Australia

Posted on January 30, 2011 by Louise Gorrie

I say this every year, but this year it seems people are starting to agree with me. We are just so far behind the rest of the world when it comes to online retail, there’s still so much room for … Continue reading →

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